Peter Bregman recently posted on Harvard Business blog about
“Why Small Companies Will Win in This Economy”.
It’s a great post, full of common-sense-optimism, that makes a change from the doom-and-gloom we’ve all seen of late. He talks about why decision makers are moving away form bigger companies as their service provider to smaller, more flexible companies. He argues that ultimately this comes down to trust between people, not brands:
Small is the new big. Sustainable is the new growth.
Trust is the new competitive advantage.
